ANALISIS DAN PERANCANGAN E-APPLICATION DENGAN SUGGESTED PRODUCT BERDASARKAN PERSONALISASI KRITERIA PELANGGAN PADA UBY IBY BABY SHOP

Oleh :  Desire, Handy Wijaya, Kelvin Wijaya, Yulyani Arifin

The purpose from research is to build an e-commerce for Uby Iby Baby Shop and make the process of transaction between seller and buyer easier, and providing suggestion feature that used preference from the user to show them products that they might desire. The research methods were divided into analysis and desing method. Analisys of the overall system was done after all the requirements and datas were collected, while the design method that we used in the system development was waterfall method. The result of this thesis is a ready-to-use e-commerce that provided suggestion feature based on a personalization from customer’s need. With a user acceptance test that we set out for the owner, the conclusion is that this e-commerce has fulfilled the client’s satisfaction.

 Keywords: e-commerce, suggested product, personalization.